Detroit Institute of Arts (DIA)
Creative
When COVID hit, our favorite cultural institutions closed their doors. But that didn’t mean they were inaccessible. Collaborating with the Detroit Institute of Arts, we came up with a number of ways for people to interact with their collection and artists. We also came up with an “emoji scavenger hunt” and other challenges that drove people searching in their digital archive. We researched their most famous artist’s lives and came up with Spotify playlists of the music that surrounded and influenced Van Gogh, Warhol, and more. All in all, we helped people dig up hidden gems in the DIA collection, letting them connect those treasures with their quarantined lives.